Today, about half of all American adults have one or more preventable chronic diseases, many of which are related to their food choices and physical inactivity. Most Americans know the benefits of healthy eating, but lack the motivation and skills to make changes to their eating routines.
The Start Simple with MyPlate campaign will provide inspiration and ideas Americans can easily incorporate into their busy lives to help them improve their health and well-being over time. Starting simple can lead to realistic and positive lifestyle changes to achieve a longer and healthier life.
The MyPlate Plan shows your food group targets – what and how much to eat within your calorie allowance. Your food plan is personalized, based on your age, sex, height, weight, and physical activity level.